Diminutive Canadian Nathan Fielder looks and acts like the kind of clammy, Poindexter co-workers actively avoid at the Christmas party. Fielder can get away with the most ridiculous, offensive ideas in part because he looks so doggedly sane and normal. At their best, Cohen and Fielder are furtively renegade sociologists whose crazy comedy experiments end up revealing a lot about human behavior and particularly the complexities of how we interact and process other people and their ideas. Part of the genius of Nathan For You lies in the way Fielder keeps adding bizarre flourishes to already surreal scenarios, like the robot arm that strips Fielder while he attempts to slip out of a pair of handcuffs and press a button that will stop the robot before it can completely tear off his underwear.
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Nathan For You - “Private Investigator/Taxi Company”
To be fair, the show, which stars the eponymous Nathan Fielder as a business consultant to small Los Angeles companies, is an unlikely vehicle for humor—but what is even more unlikely are the marketing strategies Fielder pulls in the process. I am aware of this; the show is even more so. My insistence on the genius of Nathan For You , then, simultaneously comes with a few warnings. For first time viewers, I caution that the season one pilot opens with Fielder trying to drum up business at a frozen yogurt company in Eagle Rock with a novelty poo-flavored yogurt. The second episode involves a mall Santa with a criminal record, whom Fielder helps by arranging flash discount holiday photo shoots in the middle of summer. The second season of Nathan For You —yes, it got a second season, and a third, which premieres on October 15—quite literally trafficked in the logic of stupidity.
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Nathan For You. Nathan tries to get a haunted house deemed "too scary" and overcomes his fear of the opposite sex by creating a fake reality show. Nathan introduces a controversial frozen yogurt flavor and hatches a plan for eight-minute pizza delivery.
Most people understand the difference between documentaries, which are real, and scripted shows, which are fictional. However, sometimes his ideas are so ridiculous that it's hard to believe the employees aren't in on the joke. Scroll down to answer all your burning questions about the series. Nathan is always ready with a quip.