Trade missions , if executed correctly, rock! They can assist you to establish your brand s in new markets, help diversify your client portfolio and most of all, make you more competitive, both nationally and internationally! Gone are the times when trade missions were mainly tours of capital cities, filled with politicians who posed for photo ops with celebrated exporters. Replacing them are the new trade mission models, the SME-focused missions, with pre-qualified prospects to meet in-market and targeted minimum numbers of meetings to be conducted. They have a demand-driven approach to recruiting delegates, as opposed to the traditional supply-driven model.
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Copernicus Consulting Group is a strategic planning consultancy which takes a structured, targeted approach to the creation and organisation of international trade missions to a target market. Copernicus is a commercial organisation. As such we recognise the necessity for an organising body to deliver a clear return on the investment they make when bringing a trade delegation into a demanding new market. In order to ensure the success of your trade mission, a dedicated senior consultant with experience in your market sector will be tasked to lead the project and to deliver the quality and quantity of opportunities that are agreed at the brief acceptance stage. A trade delegation is measured by the value of profitable business opportunities that come to fruition for the delegates.